Superfoods is a British brand of instant Kombucha and collagen that approached FordeBaker to increase its sales on Amazon. As part of their listing optimisation and new ad strategy, these two videos were created.
In keeping with the style of the brand and the type of product being sold, I chose to use a dynamic rhythm, with various colours representing the ingredients of each flavour and using some product images.
Generic Instant Kombucha listing video
Following the same approach as for the instant kobucha, I then created a product video focusing on their Marine Collagen. The style is similar to the previous video but included elements reminiscent of the sea such as wavy transitions in the form of 'waves' and fish silhouettes.
Product specific listing video
Agency: FordeBaker
Video editor and motion designer: Noelia Pérez
Client: Superfoods
Video editor and motion designer: Noelia Pérez
Client: Superfoods
